Detailed case study

prostor.ua

Drogerie — beauty and personal care retail chain

PROSTOR is an innovative beauty and personal care retail chain and one of the leaders of the Ukrainian drogerie segment. A wide assortment, tens of thousands of SKUs and a strong online presence.

The task

Speed up content operations and adapt the PIM to the workflows of the company's content team

×2 New-product plan

0 Process downtime

∞ Customization

The challenge

PROSTOR's content team works with a large volume of product cards every day — new items, description updates, attributes, images. Their existing tools didn't provide enough speed or flexibility: adding new products was slow, data quality control was manual, and the team's non-standard needs didn't fit into off-the-shelf solutions.

The company needed a system that doesn't just store product data, but is built around the real workflows of their team.

What we did

Integration without stopping the business

We connected eCore PIM to the company's infrastructure — the ERP system and the website. The integration went live without interrupting ongoing operations and with minimal involvement of PROSTOR's internal development team. We set up automatic data synchronization between the systems.

Content workflows tailored to the team

We configured the full content cycle — from adding new products to updating existing ones. At the content team's request we implemented:

Access levels and attribute control Creating attributes and their values is now controlled — preventing duplicates and data chaos.
Batch processing Mass editing of products — changing attributes, prices and statuses for whole groups of items at once.
Simplified creation of variants Product variants (size, color, volume) are created quickly, without unnecessary steps.
Content manager activity log Every change is recorded — the team lead sees who changed what and when.
Rich content for product cards A tool for building visually rich descriptions with media elements, right inside the PIM.

The result

Thanks to the changes, the company doubled its plan for adding new products. The time from queueing a product to its appearance on the digital shelf shrank significantly.

eCore PIM didn't impose its own processes on the company — it adapted to the way their team works.

Status

The partnership continues. Work is ongoing on further optimization and automation of processes.

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This case shows the core advantage of eCore PIM: we don't offer a "box" you have to adjust to. We build the system around your processes — and evolve it together with you.